Aiming to be the UK’s greenest grocer, Sainsbury’s values include providing their customers with quality products at a fair price. They are working on doing this in a way that’s better for the animals, farmers, and workers involved, and minimises their impact on the environment.
client: Sainsbury’s / agency: 101 London / production company: Mr&Mrs / Animation: Nina Pfeifenberger, Freddie Hottinger